MintList - ‘Make It Happen’
Challenge: MintList is a Vancouver based startup with a great solution to a classic problem - selling your used car. They needed a way to connect with their customers and differentiate themselves in a rapidly-evolving landscape.
Solution: We dug into the roots of the business to better understand their value prop, strategy, and customer personas. From there, we created a narrative that conveyed the key MintList advantages while enjoying a few laughs along the way.
“Their passion and enthusiasm was so refreshing.”
“Working with Mike B, Katrina, Rolf, and the rest of the team was an amazing experience in and of itself. Our Mintlist 30second spot was a core brand and launch communications asset which defined the brand and articulated our USP beautifully. Their passion and enthusiasm in every conversation was so refreshing and we will always consider them a part of our Mintlist team”
— Mehrsa Raeiszadeh, Co-founder at Mintlist
